Benchmarks vary by account size, niche, and how aggressive your targeting is. But generally, a strong performance includes:
- Story Views: Thousands of accounts reached weekly.
- Profile Visits: At least 5–15% of story views should translate into profile visits.
- Follower Growth: A steady net increase each week. Even 30–100 new followers per week is excellent growth depending on your starting size.
- Engagement Consistency: Likes and story views should remain steady, not drop off suddenly.
Important Note: Quality > Quantity. A “good week” means attracting relevant followers who engage, not just inflating numbers.